I don't have hope for this new venture because how can you trust people who abandon one company to start a new one that seems identical? There must have been a bad reason as to why the company failed in the first place and now to cover up their mistakes they abandon it to create a "new" company which seems just like the old one. I hope they don't license anything I want to read because I'm sick and tired of publishers who can't perform!
As for digital mangas ... I don't think its a great idea! Just because it works for free scanlation doesn't mean it will work for "real" publishing companies. The reason why it works so great for free scanlation is because it is free and people get to keep the copy, however, if you tell people to pay a few dollars for virtual images with a limited time frame of 48hours and then you have to buy it again? I don't think people would care too much for it.
Netcomics isn't doing so well as you can see the number of books they are printing shrink dramatically to 2 books in almost a year and the number of digital chapters they put out has declined to maybe one chapter every week or biweekly and the worse part is its the dame damn series! So this just shows you the digital concept everyone claims is good isn't really working.
This is all my opinion ... its probably the wrong place to write about but please feel free to delete, mods.